Aren't media outlets in China owned by the government? If that's the case, this means that the Chinese are softening up for bitcoin and could potentially issue yet another statement regarding their support for bitcoin and other related services. Or it could just be another statement to piss off the Americans, knowing that the USD has been pretty much weakening as days are passing by. Either way, the Chinese are planning to get involved by prepping up the media, and releasing such statements just helps with that.
I guess you are right that this position reflects the official governmental position. After all, China scored 177-th out of 179 in the Freedom of Press list, being only above Noth Korea and Eritrea:
https://rsf.org/en/ranking. I guess this means that even something slightly against the official position wouldn't reach the news portals. It indeed might be that following the tensions between China and the US, the former might now be considering Bitcoin as an alternative for USD. However, I am also not sure this indicates that the policies are changing. After all, it might be that China wants to own a lot of BTC as a state, but doesn't want its citizens to do the same thing, because it will be hard to control them in this case.