It was a lot of scams in 2017 and now many investors prefer to invest money that already have a MVP. In such case they can check how the product will work.
Now many investors prefer to hold Bitcoin. That is why the dominance of Bitcoin is more than 65%. To attract investing the project must very good.
Now in demand only the best cryptocurreny startups that are useful for people. It is necessary that people will use tokens that they be in demand.