One way or another, the team is working to improve ethereum and any update cannot be worse than the previous one. If the work is successful, even before the end of this year we will see real results, which in any case will affect the price of the ethereum.
now the team can not do anything with scalability and the idea of switching to the Bitcoin cash blockchain is not the best one so we cannot know what will happen to ETH
Still ETH supports mostly of the platform which makes it potential coin now that is next to bitcoin. Eth will gain good so keeping it and buy more when cheap is good to do now. IEO wont take place into it.