Has nothing to do with Brave and is the first of its kind. It doesn't require a desktop app (no wallet app or custom browser like brave) instead it runs in every browser as is. Not a hosted web wallet like CoinBase or centralized networking wallet like MyEtherWallet, but really a full featured local wallet within a website. And the wallet is also pretty user friendly and can be integrated like PayPal in shops etc.

So many coins are just copying others, but this one has some unique ideas and a solid tech team behind, that is also actively doing research in PoS technology (read their blog).