Developers are so hardworking, they always come with innovative strategies to keep old users as well as attract new one to the platform. This thing will really help them to compete with their competitors.
That is what should be, that the project developers should not neglect. Because for me, for what I believe, the key to the continuous success of a certain project is the continuous updates, innovations and upgrades of a project. This leads to its unstoppable improves for continuous success.