Airdrop is a good way to attract users to the platform. Users will get free tokens and start to use messenger.
It will be good that it will be airdrop. But now there is no information that ELVN plans to conduct airdrop or bounty.
Usually airdrops are used during conduction of ICO or IEO to attract a crypto community around the ecosystem of project and promote of project.
and usually airdrop can also control prices when a token is released for the first time in an exchange