QR codes can be used in the video, so that viewers can easily vote on how to proceed by scanning the QR code.
You can check out our app, which offers a preview of this function.
During a live stream the voting can be done in real time.
In a pre-recorded video the voting could be about the content of the next video, for example.
In contrast to other voting systems, the viewers can invalidate the vote, in case the content creator does not stick to the result of the vote.