It is important for me that the project has an active team and a large community that supports the project, but this applies to older projects. Such projects have agreements with different exchanges, have some kind of reputation and fame, so they are more likely to make a profit for investors and those who participate in their bounty campaign.
Today this is not a guarantee of success and good profit for you. Now the main thing is that the project should have someone's major support. Otherwise, the price is immediately rolled to the floor. So you need to look for projects with strong partners.