Always need to study the projects before to enter into it , since so many scams , but with the advent of ieo many scams are gone , and a we value our reputation and take only those projects that proves to be good.
To come into the realization that crypto market really needs time to correlate more ideas before making steps inside. The common fault of many (not only for investors) is that they know nothing, they never look around and observe the market behavior. They'll the taking the risk without back-up knowledge to help it out from losing.
usually those who are like that are tempted by sweet stories of other people who get money from the cryptocurrency business easily, especially when they know the nominal benefits, so they enter the world of crypto without enough knowledge. and finally they gamble and what is expected is not achieved. and the spread of negative news comes mostly from people like this