Maybe the best thing would be having an own exchange. And only accept fiat. I have for a long time been critical to the way it works today.
If a serious company want to adopt blockchain and use let's say Lytix
They now have to buy the extremely unpredictable, don Corleone of crypto, BTC first. Btc does not have a good reputation in banking and other serious departments.
Then they'll have to use a crypto exchange to get hold of the product they want to buy. And crypto exchanges have a rumour worse than anything.

I just don't see it happening. The way to get hold of their product needs to be changed. It's only a matter of time.
Before that happens cryptocurrencies can't be world wide adopted and mainstream.

What do you guys think?