Just a thought crossing my mind. I read on coindesk.com an extremely positive article about butterfly labs. And an extemely pessimistic one about MtGox. That latter one might turn out to be true, but it's merely based on speculation, which is a weird thing from a news site.
What do you guys think? Do they write for money and thus they are strongly biased and are good for nothing else than entertainment, or do they write the results of unbiased journalists' original research?
CoinDesk has funding and currently runs no advertising, and receives no money to write articles.
Any advertorial content would need to be labelled as such with nofollow links anyway, otherwise it is against Google guidelines.
There does need to be a clearer distinction between an opinion and a news article though.