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Only really strong projects with a good team of specialists can survive in this market.
But what determines the strength of a project?
I follow a few active projects. They are constantly releasing additions and updates, but the prices of their assets are only falling. And trading volumes are declining. This does not seem fair against the background of the same price dynamics of other projects.
The problem of all crypto startups is that they are very much dependent from the market conditions. If market falls it is really very hard to develop.