The YOUSPE team is great, who came up with a competition. You and your users should also be entertained. I do not know of any project that would come up with this ...
I think this is a very smart move. Thus, they will be able to choose the best candidates for the project based on the majority of votes. Democracy in action!
In principle, the project chose an interesting option for communicating with the community, the opinion of users is important to the team, and this is very important for us.
The idea itself is not new, but I personally like how the project is going to implement this. While I see only positive aspects, I hope that the project and the team will be able to pleasantly surprise us further.