Branding - Slogan:
DNotes - Denotes ownership
or
DNotes - Denotes lasting value
I believe the key aspect of branding here is to capitalize on brand "DNotes" and word "Denotes" similarity.
After all, DNotes should inspire confidence in itself and its seriousness for the coming years.
People must think and believe that DNotes is here to stay. This can't be said of the many other altcoins out there, that is for sure.
I assume a somewhat conservative, stable, reliable and trustworthy approach on the branding might work best with DNotes. There are so many lol-joke-coins around, people must be craving for a serious, yet not stuffy new alternative.
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