It's a good explanation for using a referral link, I guess, but just so you know, as a rule, referral links are not allowed on Bitcointalk. Since they are not allowed, it might be that people won't click it because of seeing that it's a referral, and this way you'll have fewer visitors than you could have had if you just offered the official link.
As for the website, it looks pretty good, and it's clear that it's not a totally new and unknown kind of place. However, it seems unbelievable that people won 23 million dollars there. And if the website has been around and doing great for a while, then how come that you created the ANN thread here just now?
I was concerned about exactly that, as you can see were pretty new to Bitcointalk! Our team looked at other popular posts in this section and found that prominent sites were using codes, I assume for the same reason as its common practice for users to then refer themselves. Its a great way to see number of registrations but if its something that will dissuade others then we will look to remove it, thank you for this advice.
We launched on the Tron network in December 2018 and are known within this niche market, and we have had $23M value in pay-outs from players using TRX and Tron tokens. We have phased out most of these tokens, with the exception of our own PLAY token and have very recently integrated ETH.
On launching BTC integration this morning it was our absolute pleasure to post our ANN here on this most established and renowned forum!