This could be through scam promotions on Bitcointalk, Reddit, or any other social media sites, or maybe through Google ads, etc. Instead of just completely ignoring it, spend a few seconds reporting the scam site as to hopefully prevent potential victims from falling for these scams. Even if the difference to be made probably is just minuscule, it could make a difference.
Remember, it only takes a few seconds.
I think this is a good wake up call to everyone, that we should not just ignore the scams as we avoid it since there's still a possibility that someone would fall into their trap. We should take action and quit being selfish because as we keep on ignoring those scams, they would just keep on feeding leading to multiply to even higher number as time passes by. If we are going to act blind when we see such things, nothing will ever change in the crypto world so let us start doing the said gesture to save everyone from harm.