To be honest I have seen quite a lot of good ideas already, but they often get buried in the forum pages. I made a recommendation for some "advertising" using a slow reveal over weeks or months leading up to the release date. Unfortunately I have no artistic skills so can't make do the work myself. The means of advertising could be Google and Facebook, I don't know how much this costs in practice but maybe the stakeholders would be willing to pay into a marketing fund?

However, before marketing starts I think  a few things need to happen:

• What is the official logo going to look like?
• What colours will NEM branding use (pantone reference)?
• What is our motto, mission staement and belief?
• Do we stand for anything specific or stand against certain things?

I'm not suggesting we spend days debating the above, but feel we need a consensus for a framework so our message is consistent rather than confusing

KC