What you don't understand is, that people really don't have a clue what Bitcoin or cryptocurrency is. Sure they may have glimpsed a news article or seen a news briefing on tv, but how many people actual know how to use cryptocurrency. If you were to try and explain it to my grandmother, she'd say your tripping balls. If it hasn't got a push from a celebrity or major public influencers. People won't bother to touch it.
This is why I feel Facebook's Libra is the answer to the mass adoption problem. Facebook alone could educate the world about Blockchain & cryptocurrency.