But still the most easiest application for exchange token is for it to power the operation of the platform like using it to pay transactions fees and some activities within the platform. Yes, finding use cases for it outside the exchange is quite OK but I don't think it's that easy to do
Using such token for just paying transaction fee isnt that will only make it even more complicated for their users against their user experience and that is not a good news. Usually these token only function for fee discount there are some coild being held in the exchange account and nothing more than that. Mayne it is used for IEO but thats it. I couldnt see anymore benefit regarding this exchange coin. These exchange coin exist simply for money grab anyway.