If you are talking about what this token will be used for, other than contract and exchanges, I am gathering data about some existing web-pages and trying to make them work with the token's inner mechanism. There are several ideas, but first things first... registering a trademark and a company, then comes research and then a development... Web3j looks promissing and I hope that it will change the way the DApps are currently made with JavaScript (which I am not a fan of).