I'm researching the crypto market to better understand its audience. Would be happy to hear your answers

Primarily on exchanges. My two favorites are Binance and crex24, although I do use some other exchanges like yobit every now and then, mainly for shitcoins and shithole s available only in particular exchanges.
Sometimes I trade hand to hand too, usually for people(friends and family) that want to buy crypto without the hassle of registering on an exchange or whatever