People are creating topic like this every week. The simple truth why there are so many hype around bitcoin - it was first. A lot of people think that this is the only one true crypto currency. This is not about tech, this is about status
Quite true, the prestige of being the first and simply the Father of all cryptocurrency. But aside from that the overwhelming support of the masses. There are several copycats of bitcoin, but the name bitcoin speaks for itself, it is unique and catchy plus it is the original coin made by Satoshi Nakamoto, thus very popular.