First of all affiliate marketing COULD pay from their pockets as well, it all depends on how they are doing affiliate marketing. I have done it for one place for example where I rented out banners from a website and put the banner of that casino in there with my link when clicked and I gathered a lot of people.

I didn't really worked too hard because it was simply paying one guy and sending him the banner and the link and that was it so I wasn't spending too much time there but at the same time I spent a lot of money, sure I made it back but I did spent a lot of money on there. So, affiliate marketers "could" spend money, I am not saying they will or they are but there are ones who do spend money to get your websites name out there and they are valuable assets to any casino.

I am not a developer myself but I worked in a digital agency close to developers and I have seen them work before, they always said 90% of the job is done in 10% of the time and the rest of 10% of the job is done in 90% of the time. It is actually a lot harder than it looks to totally revamp a website from the scratch and it takes a lot of time and effort.

Actually coding the website from the start is not the part that takes time, it is the bugs that happen along the way and fixing them is the biggest hurdle. They talked about how they are doing many new things to the website before and I am pretty sure they have done most of the work itself but in order to publish it they need to make sure everything works perfectly without any trouble and that is one tricky pony I can tell you that. Giving enough time and patience they will have a great new one, we just gotta wait.