BNB was one of the most profitable exchange tokens before a while but now the value has dropped by over 50% as it's trailing at a mere $14 as of now and the same was above $35 in the month of June. If this trend continues then the BNB will lose its potential and investors. BNB was one of my favorite tokens which have crashed terribly, what do you think will be the future of this token?
Other exchanges have also created their own currencies, there are the stablecoins and there are many other Altcoins. when the market becomes very competitive and investors have many investment options, then investors split their investments into the various options that exist and many projects fall price because they won't have much money coming in like in the past. If you look to the future, the trend will be that the competition will increase a lot and few projects will survive, so don't expect to see very high BNB prices