I am a bit late to the show. I am the CEO of Vertex Capital and Vertex.Market, which is our product.

First of all, everybody who said that trust is the most importnat thing, is in my opinion right. There is no doubt.

How does a platform gain trust? Google Adwords, coinmarketcap banners? No. Its proven that you do not.

The community and its feedback is a huge asset and very important to us.
Bitcointalk is exactly the place where trust can be built and should be built. How can a product become strong and ready to be unleashed to the wider public if it fails within the community?

We are also not here to replace localbitcoins. We couldn't if we wanted to. They are a pillar and an established business. We have signed with big otc dealers that previously used localbitcoins deals to use vertex, but its not a competition.

Main differences:

- Multiple Currencies
- Non listed currency trades possible
- Wallet to Wallet
- Lower fees
- Scam Insurance backed by lloyds of london syndicate (feb 20)
- Loss/theft Insruance backed by Lloyds of london syndicate (feb 20)
- SpaceX Shares (feb 20)
- Aramco Shares (feb 20)
- Various other asset tokenizations coming
- Streamlined process WITH NO CHAT!
- Multilingual (not switched on yet as we are still translating big parts)
- guaranteed 24h response time support

we have a 7 figure marketing budget to be released but we refuse to take big money for marketing, while we are working with the community.
Our main campaigns will start in Feb, after we reached expected 5% of the market cap in OTC retail trading.

and one more thing: I rather give every single user in this forum 10 USD in their wallet than 10 cents to google (if I could). This is why, we also rather want to use budget for referral marketing than direct google marketing.