If you tell people that you bought stuff in the internet or even in a shop with Bitcoin, people will become aware of Bitcoin, more so if the stuff that you are showing them have value when you bought it with fiat money, what do you think about this?
Implicitly, you tell us that we need to spend our bitcoin to prove other people that bitcoin has value.
Adoption of bitcoin as a currency is difficult when people do nothing but hodling their bitcoin.
Its a contradictive when people want the adoption goes well to fuel up the price, but in the same time they hodl their bitcoin because they believe that the price will be high in the future.
Its back again to the community.