In 2019, the price of BNB has risen to $ 40 because of the hype of IEO, and in 2020 I think that the price of BNB will certainly be higher than that because this exchange will continue to provide quality IEO, and the market this year will certainly grow strongly. $ 24 is a very low target for BNB this year, I think it can easily reach this goal in March or April.
I think price of BNB will depend a lot on the next IEO projects at Binance exchange because most investors only buy BNB when there is a new IEO project and this is the reason that will cause BNB to increase in price. In addition, BNB has many functions and can reduce transaction fees if you are a long-time investor at this exchange. I invested this coin last year and made huge profits so this year I hope the BNB price can reach $100 if altcoin season comes back.