What kind of reasons can motivate people to start a crypto business?
It depends on the mindset of the owner of the business towards crypto currency. Investing in crypto currency is good but, is also risky; regarding with its nature of being volatile. I think if the business owner would consider the possibilities of earning profit he might have by investing in crypto currency he would more likely to use it and exercise investing in the crypto world. In additional, it also depends on the governing bodies where the business owner is; the laws and regulations that are being implemented in the area would affect the decision of the owner. The nature of the business is also a key reason to involve crypto currency in the business if it would be a better income for the business owner.
Yes very well said, investing crypto currencies are really good but risky sometimes because of its volatility. As a trader you should expect the unexpected due to the crypto currency's volatility today the price of it can rise but tomorrow is another story co'z it can fall. There is no certain season for the crypto currency to say if it is the season of earning a big amount or not.