You already did an ICO, why do an IEO now?
All our motivations are stated in our post and in our light paper + whitepaper! I'd invite you to look into it and give it a read.
Doing more than 1 fundraising is not uncommon for businesses (when it comes to financial services: see Revolut and Curve that both did 3 rounds over the years).
Acquiring proper licenses, for example, takes a big-budget (over half a million), which is hard to cover as a startup.
If you have more questions after reading into our motivations of the IEO above, feel free to ask them!
Kind regards,
Sid