As the subject goes, what could be the main factor?
Famous developer, Media reputation, MM... or Just technology itself?
So far, it seemed that marketing and market marking were the main factors...
Btw, has anyone experienced BISPEX exchange known as its insurance funding?
They both work together. If there is no proper marketing for a project with good tech, it will seem as if nothing is existing and not so many investors might be attracted. Well-Done marketing brings in partners and investors. However, if you should do intense marketing without a good tech, even if it brings about a price increase, it will not last. Sometimes, you might even see its effect not lasting for more than 24 hours and sometimes lesser.
Also if you have a good tech for your project, there will be much confidence in talking the marketing to any length.