Maybe he only thinks about money without thinking about risk if the project he promotes is a scam project. A class of artists should understand about risks like this and must understand about crypto when he want to promote it.
That is right because the money to pay the celebrities will be a lot, and that can make the celebrities agree to promote the project without learning first about the projects. The celebrities don't know what is all about because all of the agreement will be from their agency. So everything is already arranged by the agency, and the celebrities only told about the projects. Maybe in the future, many celebrities will realize that they should learn about the project before they can accept the projects to be promoted by them.