When you have to make 60 posts a week to make $20, people tend to shitpost all over the place.
Any Legendary member (which OP referred to specifically) can make way more than $20/week, and I don't see them as being the problem with shitposts--maybe the drama threads, but members who've been around a few years tend to make interesting posts, if not always substantial ones. It's usually the people who come here for the sole purpose of earning money through bounties that are the problem.
I was just exaggerating numbers for the purpose of making a point.
But i do agree, sig campaigns and shitposting goes hand in hand. Maybe not in the early 2012 so much, but definately around 2015-2016.
Sig campaigns + shitposting + low membership value go hand in hand.
Like The Pharmacist mentioned, there are quite a few Legendary/Hero members who actually take the forum seriously, and while they do participate in signature campaigns, they do in-fact post quality posts.
There's nothing wrong with wanting to produce extra money on the side, as long as the posts have merit. It is a tad bit annoying to see how many people shit-talk signature campaign members (and even create mass ignore lists against them) when they know that it's mostly just the newbie members causing the problems, not the actual senior members.