You are absolutely right. Innovation is good but a strong community can make that better. Binance community is one of the strongest community ever in crypto history! Their telegram group, twitter handle, Reddit page everything is very active and relevant and they never failed to keep people's interest in them! That's why they are the largest crypto exchange! Without community, I have seen many projects has died or died now! I have seen VERI, PPT coins, they have almost zero community and because of that, these two big coins are fading away!