If this is not April fool then this is just a fun listing from them. You can see the details from there blog so there are not scope to think this as FUD or such things.
Edit: It's confirmed April fool LOL
The Toilet Paper Token will go on sale April 1st, 2020 on Shitake Exchange. All wipers must take the Ply Count quiz, which mathematically determines the correct number of TPT that wipers can purchase on a monthly basis.
thanks for clarifying this.