The acquisition doesn't make sense a lot of people for obvious reasons. Some are thinking that crypto market would enter into monopoly through acquisition. However, it will make sense if you know that CMC had enjoyed 207 million web traffic in last 6 months. Can you think the amount Binance would make if they can properly monetize this huge amount of traffic?
It's not about monetization. It's all about domination/monopoly you are talking about. CZ is trying to have influence as much as possible over the crypto market and it's more clearer now. They can/can't make the amount they spend but it has certainly taken Binance to another level of power they have in the crypto market. However, I'm expecting a change in the CMC, more effective site.