It is a damned if you do, damned if you don't type of situation. The problem with relaxing some of the safety features is that it has a more of a damaging impact over all than you having to log in 9 times a day. Also, if they take it away, the second anyone is hacked or scammed, the site will be blamed for not having security features.
100% Agree, security is more impotrant than captcha and 2fa filling.