I like new coins as much as the next miner does, but as a former cab driver I don't see this coin going far. Drivers want CASH, plain and simple. Sure most taxis accept credit cards, but most drivers will make up 1000000 excuses to get cash instead. CC's carry hefty fees and the money earned cannot be spent immediately, which a driver may need for food/gas/etc. Also, drivers are self-employed. It's not the cab companies you need to convince to accept coins, it's the drivers.

Best of luck with this, but I don't see the value in it.