In this age, it's important to retain some degree of financial privacy because the online world is littered with companies with the intent to sell your personal data to advertisers and government agencies.
It can also be inconvenient to be personally tracked online, even if the site you are visiting is not taking any personal information, and you have opted in to not be tracked.
There are some choices you can make.
Disconnect from all online services that require personal information on both sides
If you've opted in, do not opt out.