Here check this
https://bitcointalk.org/index.php?topic=5248635.0 their site name is wolfy casino so I think they named their site similar to Wolfbet to create attention.
And check the quoted message below they threat Wolfbet as their competition and I don't think there's a competition will happen since for sure the Wolfbet players will stay and will not try this site since they require KYC which is not good to implement as mandatory even if you bet a small amount in gambling sites.
I would also like to greet our competition - Wolf.bet and hope that players wont have trouble diferentiating between us.

I do not think this new site is a competitor for wolf.bet or any other dice sites. Wolfy is just another casinos that provides games from 3rd party providers so it has nothing to do with wolf.bet. Games are completely different, so targeted players are also different. Nothing to be considered as competitor. Obviously wolfbet players wont move to that site.