Fees typically rise every time the Bitcoin blockchain comes under heavy usage.
The market decides. If you think in terms of fiat money those fees look "high" but if you read them under a Bitcoin light they are fine.
On the long run fees need to sustain the network.
For everything else use dogecoin
Isn't one of the points of Bitcoin that it allows to be free from various banking fees and spend less on them? And sometimes it's indeed the case, but probably not right now. Something has to be done with the fees' problem. I used to think that DAG cryptos like IOTA have a big potential because of principally working better when more people join, not worse like blockchain, but they failed because of troubles on the start of the road. If Bitcoin is to be adopted by more people, we need solutions to the scalability problem, or we should indeed go back to diversifying and using multiple cryptos to avoid overload of the network of one of them.