^ That's why i am highlighting the "more exposure" issue. Sure ICC doing everything in their capabilities but clearly its not enough and lack of exposure and popularity of the game reflects on cricketer's compensation packages as well.
This is not easy job for ICC and members as now we are facing some big troubles like Covid-19 and other sports authorties also using their own sack for exposure which is more helpful for them in many countries specially in Africa and Latin America Where cricket is nothing.