I agree that all hunters should be paid, regardless if the project succeeds or not. Project committed to it, and they should see it through.

However, some things need to be said as well:
- many projects will not agree to escrow (many come from non-crypto space, and to them escrow like minerjones means nothing, they don't trust anyone with their tokens/coins). and if you as a BM reject them because of that, they'll find some other guy that'll do it anyway
- many projects fail, and as such their coins are worthless, so they refuse to send them as "they have to pay the tx fee"

On the other hand, as one member said at the beginning of this thread:
- most hunters outreach is 0 (like 99% of them have 0 or some fake views/interactions)
- many hunters use multiple accounts (some can be caught easily, some might never)
- less than 0.1% of investors are attracted by bounty hunters
- most social media bounty tasks done by hunters are automated (bots, services like IFTT, etc...)
- over 75% of the hunters hardly speak any english and/or don't understand the rules
- over 90% of the hunters don't even read what the projects it about, they just apply
- almost all of the bounty hunters don't follow up on the project, meaning they just do the task and in 6 months rage that there was a token swap or kyc that they weren't aware of

And when you factor in all of this, and the results of the bounty (which is sometimes tracked by a 3rd party) it's no wonder that project owners feel the reward is wasted and cut it by even 90% or remove it completely.

I've seen few really good "hunters", people that made awesome HW videos and had real audience, and i always went one step further to see they get rewarded.
Sorry guys, video that's shot from a phone while you read the whitepaper out loud in some weird language doesn't really cut it as PREMIUM advertising