No one is " in charge." Invisabel is a child, a smart young man no doubt, but not experienced enough to lead this process.
The previous community take over was successful-- but once the price took off and the hash rate soared, Invisbel came back and that community was pushed aside.
We should hijack the marketing. Let's launch a new website focusing on the THE INTERNET PAYMENT SYSTEM and roll out a professional image-- one that's free of goofy memes and atheist innuendo. The devs can follow our lead.
Let's look at the coins that have been successful and apply the same ideas.