such transaction prices will simply kill ETH. many projects cannot afford such a price for sending coins, because many users need to send a small amount of money and the commission may be higher than the amount which they sent
It will not. Ethereum has experienced the same thing in the past and it can go back again and got a lot of demand. There was a reason why the tx fees have been increasing a lot and one of this reason should be caused by the bull of ethereum.
It happens most of the time especially when we see a big spike on its price and this is not just on Etheruem, but you can see on many cryptocurrencies that the fees is too high for an ordinary transaction. Its good to see the market pumping again, a big thanks to Gold for not stopping from pumping. If ETH continues to pump, then expect the fees to go high as well, better to wait for the price to a short correction.