...Anything but MLM, ponzi, and HYIP, for me, I don't trust them, but using the names of a legit business to scam, well, that is bad, we should look into details which is real and which is fake.
If someone is illegally using the project's trademark, then this is enough to call this project a scam. Using the name of another project is done intentionally to mislead the user. Thus, the participant has confidence in such a project and may lose their money. I think this thread should be moved to " Scam Accusations":
https://bitcointalk.org/index.php?board=83.0