In my opinion, It's better to stick with the popular exchange tokens like that of binance and other global exchanges. Investing in medium exchange tokens may be risky and the Returns are not quite encouraging. Crytocurrency exchange is a quite risky venture and several great exchanges in the past has gone down the drain and several others we thought are good, just like bcnex, ended up exiting the space, Leaving the holders stranded.
No doubt that BINANCE at the moment is the most trusted top exchange in cryptocurrency. The volume will surely be flooded, together with their community as well who will use their platform to trade their own coin choice. But in the new exchange it will be hard for me to invest in it, due to there is no proof yet to say if it is safe or not.