It's always for the best interest of the project if they use top exchanges to raise fund, there will be better results
1. Enough money for future developments
2. High trading volumes and enough liquidity
3. Exposure to more investors and whales and even traders
what more can a project team want?
Another thing to add are to add plans for continuous development of their whole platform. If they want enough money and better exposure, they need to make sure that they are willing to add more needed features that are available on their platform that will make them popular and from there, they should just go stable to being a useful and profitable platform.