If name matters in any other thing we do in real life, it should also matter in crypto. There is something in a name. It is because of this I choose bounties and campaigns I promote. For instance you can not catch me promoting any project that is named or styled after the Devil or demon. I look beyond the name thing but the name has to be right to catch my attention first with. Otherwise I do not promote it.
Well, some people are very careful about choosing the name of their project, because when they are famous, the crypto name will be very popular. it will continue to make a mark. for example bitcoin, even today, quite a number of projects have the name bitcoin in their project name. when your project is famous, then you will see that name everywhere. Well, if you think it's a bad name, then you'll see it everywhere.