Same can also be applied to a new, inexperienced team with low budget. The team and project might not have much experience in SMM, but have a great project idea behind? For example, my parents and people of their are dont even have social media accounts, but they are great at managing work, working as CEO or as a financial sector workers. If they create a social media accounts just to have them for project webpage "team" section, would you automatically tag this project as fake, because their facebook or linkedin pages are fresh and empty?