Weird that the resulting site you view is different depending if you get there through the Ad, or type the url in a browser. If I type the URL reflected in the OP’s screenshot, I’m taken to a site about Africa, whilst the article in the OP leads to a cookislands travel website. Not that this is the method that is being used (direct url entry), but if anyone cares to comment as to the how and why of this behaviour, I’d be interested in knowing.

Scammers are up to 10 BTC so far.